News
English Club TV Group is proud to unveil its new monetization-ready portfolio of VOD packages, created to meet the specific language needs of viewers while helping teleoperators tap into fast-growing educational demand.
With over 4,200+ episodes and 450+ hours of curated content, the VOD catalogue is now divided into 10 specialized packages that address various levels, themes, and learning goals. From early learners to confident communicators, there is a package for everyone.
Why Operators Choose English Club TV’s VOD Packages
Each package delivers:
– Targeted monetization of specific audience segments (children, teens, adults, professionals)
– Upsell potential with clear user value (grammar, pronunciation, singing, travel English)
– Flexible pricing and bundling, supporting any platform structure
– Subscriber stickiness through progressive and gamified learning formats
– Global appeal, local impact
Top-Selling Packages of 10 packs: Proven Success Stories
1. A2 Package (initial timing: 2 h 2 min)
This intermediate-level bundle offers learners a clear and practical way to transition from basic to confident communication. Featuring real-life conversations, topic-based episodes, and grammar application, it’s ideal for adults and students looking for a breakthrough moment.
28% of all purchases
2. Kids: Preschoolers (initial timing of the pack: 2 h 40 min)
Engaging, colourful, and developmentally appropriate, this package is packed with shows like Okey-Dokey and Magic Science, helping children learn vocabulary and expressions while having fun.
19% of all purchases
3. Vocal: Single Jam (initial timing: 2 h)
A game-changer for learning through music. Combining singing practice with pronunciation and listening skills, Single Jam is the most entertaining way to study English.
Most repeated sessions per user: 3.7x average
“We noticed a 17% increase in subscriber retention when we launched A1 and A2 packages with clear level definitions. People love knowing what they’re buying—and that it works,” said Karina Chernyavskaya, Marketing Director at English Club TV Group.
For Viewers: Personalized Learning That Fits Their Needs
Instead of generic content, users now receive:
– Packs that match their English level (A1–C1, Grammar, Business)
– Thematic choices like music-based learning or interactive pronunciation
– Kid-friendly collections crafted for preschoolers and school-age children
– The ability to build a learning habit in just 15–30 minutes a day
“We used to have general learning channels. Now I can offer exactly what my child needs—and what I need too with VOD-packaging. My daughter loves ‘Yummy for Mummy,’ and I study with the B1 pack,” shares Olena R., a Kyiv-based user.
With clear structure, flexible access, and localized content appeal, English Club TV’s VOD solutions help teleoperators reach more homes—and give every subscriber a reason to keep learning.
“Our mission is to make English accessible and enjoyable for every home. That us why we offer 10 VOD packages with seasonal ones to satisfy all groups and ages along with linear channels. With packages tailored to real-life goals and content designed to inspire consistent learning, we empower both viewers and operators. And what is most important is to motivate and engage the viewer into the process of learning and entertainment, and that we are doing together with our partners” said Andrew Semchenko, CEO the English Club TV Group.
Whether at home, in school, or on the go – English Club TV makes learning English a habit, not a chore.
For partnership inquiries or demo access, visit www.english-club.tv