Andrew Semchenko, the MD at English Club TV Group, states: “Our researches have revealed that the level of fluency in English among residents in Singapore varies greatly from person to person, while using English as a lingua franca serves to bridge the gap between the diverse ethnic groups in Singapore. We hope that due to our useful and successful cooperation with M1, viewers will learn English faster, easier and with higher retention rates.” Andrew Chin, the official agent of the English Club TV Group in Singapore, says: “We are indeed happy to partner with M1 to offer English Club TV kids programs for the first time in Singapore. The English Club TV programs are available as a VOD service on M1’s newly launched “MiBox” under the Educational content tab.” Beginning from November 1, 2012, English Club TV Channel is accessible to the Pan- Asian region through MEASAT 3A satellite.